Kolsquare allows you to track your global performance on Instagram directly with the Instagram Growth feature, and can correlate increases or decreases with content.
Where do I find this feature?
To use the Instagram Growth, simply go to the Reports tab in your Kolsquare vertical menu bar.
How do I use this feature?
All you have to do is enter a brand's Instagram tag - please note: the tag's writing and spelling must be perfectly respected - and you'll get a dashboard with several pieces of information:
- the performance of your Instagram account
- the performance of KOLs mentioning the brand in campaigns created on Kolsquare and outside campaigns
- the type of KOLs mentioning the brand
- a graph showing the evolution of the number of followers
You can view follower gains and losses, or the overall evolution by day, week, month or quarter. You can, of course, change the dates at any time.
What's more, you can click on a bar on the graph to observe the content for that same period. Very useful for correlating content and performance.