Have you subscribed to the Listening add-on on Kolsquare? Here's a guide to setting it up and using it.

You'll find Listening in the Reports tab of your vertical menu bar on Kolsquare.

The first thing to do is click on New Dashboard, where you'll be able to give your Social Listening dashboard a title, and fill in whether you want a dashboard with Instagram accounts or TikTok accounts.

Then simply fill in the mentions of the accounts you want to monitor with this feature.

Optional: you can also define a percentage of audience in a certain country, and we'll provide you with results for KOLs who have at least that percentage of nationality in their community.

The dashboard is then automatically generated and divided into 3 sections: Statistics, KOLs and Content.

- In the Statistics section, you'll find all the performance data you need to compare your Influence Marketing trends with those of your competitors. Share of voice, evolution, type of KOLs activated... you'll find all the information you need to adapt your strategy.

- In the KOLs section, you'll find the top 30 KOLs by community size. Move your mouse over the results you're interested in, and you'll see for which brands the KOL has performed best.

- In the Content section, you'll find all the content from KOLs who have mentioned the brands you've entered in your Social Listening.

Good to know: You can, of course, modify the analysis dates, which brands are to be analyzed, and you can change the brands on your dashboard as you see fit.