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📝 MY KOLs: Create lists to organize your influencers and gain efficiency

View aggregated data from a group of KOLs (Key Opinion Leaders) by creating a list in your IRM.

What are lists for?

Creating lists allows you to:

  1. organize your IRM (Influencer Relationship Management)

  2. see the combined KPIs of several KOL profiles (soon)

  3. Get an idea of the impact you'll have when you run a campaign with this group of KOLs.

Team License

The lists you create are visible and editable by all team members.

View a list

From the My KOLs page, a drop-down menu allows you to select from pre-defined lists or lists you (or your team members) have created. The different predefined lists:

  • All KOLs: All KOLs that have at least one label and/or are in favorites

  • All favorites (team license): Displays the favorites KOLs of all the members of your team

  • My Favorites: Displays only all your favorites KOLs

  • [Name of a member of my team] (team license): Displays only the favorites KOLs of this person.

Create a new list

Create lists from the list management tab.

Examples of lists:

  • By region (France, Spain, Germany...)

  • Activity sector (soccer, basketball, surfing...)

  • Audience size (nano/micro/mega influencer)

  • Types (Ambassadors, seedings...)

You can also create lists from the list menu or from the button to add profiles to a list.

Add a profile to a list

You can add profiles to a list by clicking on this icon:

liste-icon.png

This feature is available on all pages when you select one or more profiles.

From the My KOLs page, you can view the lists in which an influencer is:

List Management

You can edit or delete lists from the list management tab. If you have a team license, you can see who created the list and who last edited it.

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